Last Updated: March 5, 2026
Privacy Policy
BuiltLocal ("we," "us," or "our") operates the website built-local.com (the "Site"). This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our Site or use our services.
By using our Site, you agree to the collection and use of information as described in this policy.
Table of Contents
1. Information We Collect
Information You Provide Directly
When you fill out a contact form, request a mock-up, book a call, or sign up for a service, we may collect:
- Your name
- Business name
- Phone number
- Email address
- Business type and industry
- Any additional information you provide in form fields or during calls
Information Collected Automatically
When you visit our Site, we may automatically collect:
- IP address
- Browser type and version
- Device type (desktop, mobile, tablet)
- Operating system
- Pages visited and time spent on each page
- Referring website or source
- Geographic location (city/region level, not precise)
This information is collected through cookies and analytics tools as described below.
Payment Information
If you purchase a service, payment processing is handled entirely by Stripe, Inc. We do not store your credit card number, bank account details, or other financial information on our servers. Stripe's privacy policy governs the handling of your payment data.
2. How We Use Your Information
We use the information we collect to:
- Respond to your inquiries and contact form submissions
- Deliver your website and related services
- Send you project updates and support communications
- Process payments and manage your subscription
- Improve our Site and services
- Send occasional marketing emails about new services (only with your consent — you can unsubscribe at any time)
- Comply with legal obligations
We will never sell your personal information to third parties.
4. SMS/Text Messaging
When you provide your phone number through our forms or during business communications, you may receive SMS text messages from BuiltLocal SMS.
What We Collect
We collect your phone number when you submit a contact form, request a website preview, or engage with our services. Your phone number is stored securely and used solely for business communication purposes.
How We Use Your Phone Number
We may send you SMS messages to:
- Follow up on your inquiry about our services
- Send you a preview link of your custom website mockup
- Provide project updates and support communications
- Answer questions about our web design and marketing services
Message Frequency
Message frequency varies based on your interaction with us, typically 1-5 messages per conversation. We do not send marketing blasts or unsolicited promotional messages.
Opting Out
You can opt out of SMS communications at any time by replying STOP to any message. Once you opt out, you will not receive further text messages from us unless you re-initiate contact.
Costs
Message and data rates may apply depending on your mobile carrier and plan. BuiltLocal does not charge for SMS messages, but standard carrier rates apply.
Phone Number Privacy
We do not sell, rent, or share your phone number with third parties for marketing purposes. Your phone number is used exclusively for direct communication between you and BuiltLocal regarding our services.
Support
For help with SMS messaging, reply HELP to any message, or contact us at (470) 832-9578 or hello@builtlocal.com.
5. Third-Party Services
We use the following third-party services that may collect or process your data:
- Vercel — Website hosting
- Stripe — Payment processing and subscription billing
- Twilio — SMS/text messaging services
- Google Analytics — Website traffic analytics
- Calendly — Appointment scheduling
- Formspree / Resend — Contact form processing and email delivery
Each of these services has its own privacy policy. We encourage you to review their policies.
7. Data Retention
We retain your personal information only as long as necessary:
- Contact form submissions: Up to 24 months, then deleted
- Client project data: For the duration of our business relationship and up to 36 months afterward
- Payment records: As required for tax and accounting purposes (typically 7 years), managed by Stripe
- Analytics data: Per Google Analytics default settings (26 months)
You may request deletion of your data at any time by contacting us.
8. Your Rights
Depending on your location, you may have the right to:
- Access: Request a copy of the personal data we hold about you
- Correction: Request correction of inaccurate data
- Deletion: Request deletion of your personal data
- Opt-out: Unsubscribe from marketing emails at any time
To exercise any of these rights, contact us at hello@builtlocal.com. We will respond within 30 days.
California Residents (CCPA): You have the right to know what personal information we collect, request its deletion, and opt out of the sale of your data. We do not sell personal information.
9. Security
We take reasonable measures to protect your personal information, including:
- SSL/TLS encryption on all pages
- Secure hosting through Vercel
- Payment processing through PCI-compliant Stripe
No method of internet transmission is 100% secure. We cannot guarantee absolute security.
10. Children's Privacy
Our Site and services are not directed to individuals under 18. We do not knowingly collect personal information from children. If we learn we have collected data from a child under 18, we will delete it promptly.
11. Changes to This Policy
We may update this Privacy Policy from time to time. We will update the "Last Updated" date at the top when we do. For material changes, we will notify you via email or a notice on our Site.
12. Contact Us
If you have questions about this Privacy Policy, contact us at:
BuiltLocal
Email: hello@builtlocal.com
Phone: (470) 832-9578
Location: Atlanta, GA
Have questions about our policies? Contact us at hello@builtlocal.com or call (470) 832-9578